Media coverage ideas for parishes

Bacton Churchwarden, Charles Hunter being interviewed by ITV News at Ten
  • Think stories – the media want to know about people and their unique faith journeys and the part our churches play in the lives of their viewers/listeners/readers.
  • Send your Parish Magazine to your BBC Local Radio Faith producer. (Lizzie Lane at BBC Hereford and Worcester, Kate Tebby at BBC Radio Shropshire. Email addresses at the BBC are usually firstname.lastname@bbc.co.uk)
  • Find out the name and contact details of the local newspaper reporter or for their newsroom. Hereford Times email: news@herefordtimes.com, Shropshire Star email: ketley.newsroom@shropshirestar.co.uk, Ludlow Advertiser: lanews@midlands.newsquest.co.uk,Ledbury Reporter: news@ledburyreporter.co.uk, Ross Gazette: Catherine Barkley (reporter) catherine@rossgazette.com
  • News organisations deal with here and now – not last week so try to tell them about things that are happening rather than have happened.
  • Photos are crucial. Newspapers don’t employ photographers the way they used to so good quality images will make all the difference
  • Quotes and interviews don’t always have to come from the vicar. Think about who else has been involved in the project or event – the Church is best represented when all voices are heard.
  • Use a church Facebook Page to tell people what is happening, who you are and what you do.
  • Set up a church Twitter or clergy account on Twitter and tweet photos of services/events and tag them @c_of_e so the central Church of England account can retweet or feature them. Follow the accounts of your local journalists and news organisations – they will likely follow you back and see your updates as well.
  • Make yourself accessible – give the media a mobile number and/or your email – the days for landline answerphones are over.
  • Tell me about your stories and I can do a lot of this for you!
  • catherine.cashmore@hereford.anglican.org
  • Facebook: Hereford Diocese
  • Twitter: @hereforddiocese
  • Via the Communications mobile/Whatsapp

You can download a copy of these ideas here